Don't miss out on this must-attend event, special discounted rate for MM&M readers!
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| Dear meds,
A few quick (but important) updates on the life science industry's leading marketing and sales conference and training course, PharmaForce, taking place Sept. 3 - 5, 2014. I also have a discounted rate for you to attend as a subscriber to Medical Marketing & Media. Please read on.
Firstly, the agenda is now fully complete - You can download it PharmaForce. Here are some of the key event highlights:
50 leading industry speakers including:
| 
| 
| 
| | Craig DeLarge
Global
Leader,
Multichannel Marketing
Strategy
& Innovation
Merck | Eric Toppy
Global
Launch Leader
INVOKANA
Global Strategic,
Marketing
Johnson & Johnson | Abel Rajan
Director,
Marketing
Analytics
&
Insights
Novartis | | 
| 
| 
| | Mike Moran
Field
Vice
President
GlaxoSmithKline | Michelle T. Lynch
Senior Director
Sales Learning
& Development
Janssen BioTech | Jennifer L. Muszik
Director
Field Force
Effectiveness
Pfizer |
PharmaForce
Multi-Channel Marketing to Maximize Customer Engagement:
Marketing executives from Johnson & Johnson, Boehringer Ingelheim, Novartis, and other leading pharma firms will share:
-
2014 social media best practices for effective customer engagement -
Brand management strategy: Maximizing multichannel marketing for best ROI -
Adjusting your marketing strategies to be in line with health-outcomes based engagement Sales Force Effectiveness & Development Tactics That Work:
Learn from GlaxoSmithKline, Janssen Pharmaceuticals, Novo Nordisk, and Pfizer strategies for: -
Best training methods to train today's leading sales teams -
Minimizing risk and maximizing engagement of your sales teams to achieve top performance -
Transforming your sales incentive and compensation programs to be effective in the new healthcare landscape You can see it all by downloading the agenda PharmaForce.
Secondly, with attendees already registering, here is what the community is looking forward to:
"Meeting product and marketing innovators and lively discussion about how to develop better healthcare products and programs and get them to market." - Linda Watson, Former Global Marketing Director, Consumer Healthcare, GlaxoSmithKline
"Learning from my peers about the commercial model for the future of our industry... in a formal and informal manner." - Paul Short, Director, Field Training and Development, Vertex Pharmaceuticals And finally, as a subscriber to Medical Marketing & Media, you are eligible to a 15% discount off the current rate to attend (saving you over $500). Simply get in touch using code PF14MMM.
Get in touch today:
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Visit PharmaForceUs.com -
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Call 1.888.482.6012 If you or anyone at your organization has any questions on whether PharmaForce is right for you, our Customer Service Team are here to answer any questions - 1.888.482.6012.
I look forward to your feedback on the program!
Regards,
Sara Mueller
Director - PharmaForce
PharmaForce 
Worldwide Business Research, 535 Fifth Avenue, 8th floor, NYC 10017
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